Bachelor of Business Administration in International Business

Programme Information for New Students

Note: Enrolled students who cannot find their course here should click on the above link ‘Programme Regulations’.

Programme Description

This programme introduces students to various aspects of global business operations, and helps them learn to recognize and understand the forces that drive international corporations, and the different means these corporations employ to accomplish their global objectives

Programme Intended Learning Outcomes (PILOs)

Explain and critically review business theories and concepts to identify issues, analyse situations, and develop solutions for multi-faceted problems in organisational settings.
Critically evaluate issues and make informed judgements in view of the organisation's strategies as well as ethical considerations.
Make meaningful contributions as a leader and member in a team setting and communicate effectively.
Command knowledge of the practices and activities of key aspects of international business.
Integrate and apply advanced analytical skills to address issues and make business decisions related to international operation.

Programme Requirement

Students pursuing this programme must successfully complete at least 120 credits as follows:

(a) 70 credits of compulsory courses:

Course code	Course title	Credits	Level
ACT B210	Introduction to Accounting	10	Middle
BIS B123	Business Computing Applications	5	Foundation
BUS B103	English and Communications for Business I	5	Foundation
BUS B104	English and Communications for Business II	5	Foundation
BUS B273	Quantitative Analysis for Business	10	Middle
ECON A231	Introduction to Microeconomics	5	Middle
ECON A232	Introduction to Macroeconomics	5	Middle
FIN B280	Introduction to Financial Management	5	Middle
LAW B262	Business Law I	5	Middle
MGT B240	Principles and Practices of Management	5	Middle
MGT B399	Management Policy and Strategy	5	Higher
MKT B250	Introduction to Marketing	5	Middle

(b) 30 credits from courses within the International Business concentration:

Course code	Course title	Credits	Level
BUS B368	Business Issues and Ethics	5	Higher
IB B390	International Business Management	10	Higher
IB B396	Asia Pacific Issues in Management	5	Higher
IB B397	Global Issues in Management	5	Higher
IB B461	International Marketing	5	Higher
MKT B462	Strategic Marketing	5	Higher

(c) an additional 20 credits, as necessary, from any English and/or Chinese Foundation, Middle or Higher level courses offered by the University.

For details of Professional Recognition, click here.

Choosing the first courses to get started

Undergraduate students taking the BBA programmes in English are recommended to begin their BBA studies with one of the School’s introductory courses such as BUS B103 English and Communications for Business I, BIS B123 Business Computing Applications.

They are then free to complete a general degree, or to specialize in a range of business disciplines.