Electronic Games: from Hobby to Career

Sichuan-born immigrant to Hong Kong since 1985

General Manager (Marketing Division) of Sony Computer Entertainment Hong Kong Limited, responsible for the marketing of PlayStations PS3TM and PSP®

2006 “HKMA/TVB Distinguished Marketer Award” & 2009 “Hong Kong Digital Entertainment Industry Person of The Year”

He will talk about how he moved up from an immigrant to become a General Manager in PlayStation within 13 years. From an enthusiast of electronic games, he now oversees PlayStation's marketing work in 6 countries.

The Alumni Affairs Office of the Public Affairs Unit organized three career talks for alumni and students in January.

'Have you ever thought of turning your hobby into a career?' This is what Mr James Hong, General Manager (Marketing Division) of Sony Computer Entertainment Hong Kong Limited, asked 100 attendees at a talk titled 'Electronic Games: from Hobby to Career' on 13 January. Mr Hong shared his path from video game fan to senior executive of a game developer. He also talked about his 13 years of working experience during which he frequently travelled across the Asia-Pacific Region, including Vietnam, Indonesia, Malaysia, Singapore, Thailand and the Philippines, as well as staff training programmes in his company.