Bachelor of Business Administration with Honours in Global Business

PROGRAMME CODE

JUPAS: JS9240
DIRECT APPLICATION: BBAHGBJ1

ENTRY

YEAR-1 ENTRY

STUDY DURATION

4-YEAR

MODE OF STUDY

FULL TIME,
FACE-TO-FACE

The programme is designed to equip students with the global perspectives as well as knowledge and skills necessary to solve problems and make practical recommendations for multinational corporations or other organisations doing business internationally.

Students enrolled in this programme will develop proficiency in a foreign language and join a one-term exchange at an oversea institution during their study. Through these unique opportunities and experiences, students will not only gain a deeper understanding of the factors shaping businesses in an international context, but also develop soft skills that will help them succeed in diverse teams or multinational organisations.

About The Programme

Programme Intended Learning Outcomes (PILOs)

  1. Explain and critically review business theories and concepts to identify issues, analyse situations, and develop solutions for multi-faceted problems in organisational settings.
  2. Critically evaluate issues and make informed judgments in view of the organisation's strategies as well as ethical considerations.
  3. Reflect on new ways of thinking and make meaningful contributions as a leader and member in a team setting and communicate effectively.
  4. Command knowledge of the practices and activities of key aspects of global business in the contemporary business world.
  5. Integrate and apply advanced analytical skills to address issues and make management decisions related to international business operation.
  6. Assimilate and synthesise new knowledge in global business, apply it to solve problems related to global business operation, and develop practical recommendations.

Admission Requirements

Students shall have attained either

LEVEL 3 OR ABOVE

In Chinese Language

LEVEL 3 OR ABOVE

In English Language

LEVEL 2 OR ABOVE

In Mathematics (Compulsory Part)

ATTAINED

In Citizenship and Social Development

LEVEL 2 OR ABOVE
In 1st Elective Subject or M1/M2
LEVEL 2 OR ABOVE
In 2nd Elective Subject or M1/M2

in the HKDSE OR an equivalent qualification

Programme Structure and Contents

Students admitted to the programme through Year-1 Entry are required to successfully complete at least 120 credit-units of which at least 24 credit-units should be taken at 3000-level and another 24 credit-units at 4000-level.

In order to prepare students for the challenges in the international business environment, the Global Immersion Programme is incorporated in the study programme to provide students with opportunities to study and travel abroad, gain exposure to the language of global business, engage with international issues and eventually become empowered global citizens. This programme is compulsory.

YEAR 1
Term
Course Code
Course Title
No. of Credit-units
Autumn
BUS 2000BEF*
Integrated Business Foundation
24
UNI 1012ABW
Social Responsibilities
1
General Education course #
3
Spring
BUS 2000BEF*
Integrated Business Foundation
24
UNI 1002ABW
University Core Values
2
YEAR 2
Term
Course Code
Course Title
No. of Credit-units
Autumn
BUS 2020BEF*
Integrated Business Functions
24
UNI 2002BEW
Effective Communication and Teamwork
3
Spring
BUS 2020BEF*
Integrated Business Functions
24
General Education course #
3
YEAR 3
Term
Course Code
Course Title
No. of Credit-units
Autumn
BUS 3068BEF
Business Issues and Ethics
3
BUS 4088BEF
Business Sustainability: Theory and Practice
3
IB 3091BEF
International Business Environment
3
IB 4061BEF
International Marketing
3
UNI 3002BEW
Entrepreneurial Mindset and Leadership for Sustainability
3
Spring
IB 3093BEF^
Overseas Exchange
15
YEAR 4
Term
Course Code
Course Title
No. of Credit-units
Autumn
BUS 4028BEF*
Investigating Entrepreneurial Opportunities
6
IB 4096BEF
Asia Pacific Issues in Management
3
MGT 4098BEF
Business Strategy
3
Two Global Business Concentration Electives
6
Spring
BUS 4028BEF*
Investigating Entrepreneurial Opportunities
6
IB 3092BEF
Managing International Business
3
IB 4097BEF
Global Issues in Management
3
Two Global Business Concentration Electives
6

It is compulsory for students to complete the Global Immersion Programme.

* Course carry-over from Autumn Term

# General Education course:
Students should take General Education courses from fields of study which are different from those of their programmes.

^ Students admitted via Year-1 or Year-2 Entry will enroll in IB 3093BEF and join a one-term exchange at an overseas institution during their Year 3 study. They are required to complete courses at the host institution during the exchange based on a study plan pre-approved by the School. In cases where students have failed certain courses at the host institution or are unable to join the overseas exchange due to extenuating circumstances, they may seek approval from the School to enroll in Business Elective courses instead to fulfill the relevant requirements.

Suggested Study Plan

Course Code
Course Title
No. of Credit-units
BUS 3098BEF
Business Internship
6
DB 4027BEF
Digital Transformation
3
FINT 4052BEF
Business Applications of Artificial Intelligence and Big Data
3
MGT 4044BEF
Negotiation and Conflict Management
3
SCM 3071BEF
Logistics Management
3
SCM 3072BEF
Operations Management
3
Course Code
Course Title
No. of Credit-units
ACT 3011BEF
Financial Accounting
3
BUS 3090BEF
Environmental, Social and Governance Issues
3
DB 3047BEF
Digital Marketing
3
FIN 3086BEF
Financial Management
3
FINT 2030BEF
Introduction to FinTech
3
FINT 3038BEF
E-payment Systems, Cryptocurrencies and Cyber Security
3
MGT 3042BEF
Training and Development
3
MGT 3044BEF
Theory and Design of Organisations
3
MGT 3045BEF
Organisational Behaviour
3
MGT 4041BEF
Strategic Human Resource Management
3
MKT 2050BEF
Introduction to Marketing
3
MKT 3063BEF
Consumer Behaviour
3
MKT 3066BEF
Marketing Communications
3
MKT 4063BEF
e-Retailing
3
SCM 3073BEF
Operations Analytics for Decision Making
3
SCM 4071BEF
Integrated Supply Chain Management
3
SCM 4072BEF
Sustainable Supply Chain Management
3

Undergraduate Global Immersion Programme

Being able to work effectively with foreigners and foreign organisations has become a very important contributor to career success in the internationalised economy. The Undergraduate Global Immersion Programme (UG-GIP) is designed to support B&A students in developing their potential in the internationalised environment. UG-GIP aims to instill in students a deeper understanding of a foreign culture and its society and environment, and expose students to a broader overview and understanding of international business.

UG-GIP comprises four non-credit bearing courses: GIP 101BEF (Year 1), GIP 201BEF (Year 2), GIP 300BEF (Year 3)*, and GIP 400BEF (Year 4). These courses are designed to enhance students' intercultural awareness and communication skills and help students to develop a global mindset.

*GIP 300BEF includes a study tour. Students are responsible for incidental expenses such as airfare and accommodation.

Career and Further Studies

Career Prospects

Equipped with key skills such as cultural awareness, language proficiency, and adaptability for success in a globalised marketplace, graduates can choose from diverse career paths, including but not limited to entry-level roles in international marketing, international business development, supply chain and logistics, human resources management and integrated retail and marketing.

Further Studies

Opportunities are available for the graduates of this programme to pursue postgraduate studies in Hong Kong and abroad. Some students will continue to study for a Master of Business Administration or other master's degrees in business-related areas such as accounting, human resource management, corporate governance or electronic commerce.

Students' Sharing

This programme provides exciting opportunities for students, like overseas study tours, and intercultural awareness training. In my opinion, these experiences foster a global mindset and open doors to exciting overseas prospects. If you’re seeking international exposure, this programme is your perfect choice, so look no further!

Salilal Meenakshi Mullanattu

Global Business Student

This programme provides exciting opportunities for students, like overseas study tours, and intercultural awareness training. In my opinion, these experiences foster a global mindset and open doors to exciting overseas prospects. If you’re seeking international exposure, this programme is your perfect choice, so look no further!

Salilal Meenakshi Mullanattu

Global Business Student

Student Activities Highlights

  • Student Achievements

  • A-Team Student Development Programme

  • Early Industry Engagement

  • Leadership Training

  • Study Tours

  • Overseas Exchange

  • Student Achievements

  • A-Team Student Development Programme

  • Early Industry Engagement

  • Leadership Training

  • Study Tours

  • Overseas Exchange

Enquiries

About Admission Procedures

About Programme