Programme Structure and Content

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Programme Structure and Content^

Year Three Courses

Term	Course Code	Course Title	No. of Credits
Autumn	MKT B250F	Introduction to Marketing	5
	HPM B305F	Event Management	5
	SPM B336F*	Introduction to Athletic Development	10
	SPM B337F*	Special Issues in Athletic Development	10
Spring	MGT B399F	Management Policy and Strategy	5
	SPM B336F*	Introduction to Athletic Development	10
	SPM B337F*	Special Issues in Athletic Development	10
	SPM B356F	eSports Ecosystem	5

Year Four Courses

Term	Course Code	Course Title	No. of Credits
Autumn	BUS B328F^*	Investigating Entrepreneurial Opportunities	10
	BUS B398F^*	Work-based Learning Project	20
	SPM B357F	eSports Business Planning	5
Spring	BUS B328F^*	Investigating Entrepreneurial Opportunities	10
	BUS B368F	Business Issues and Ethics	5
	BUS B398F*	Work-based Learning Project	20

* Courses carry-over from Autumn Term

^ Students may be required to complete a bridging programme which consists of selected foundation and/or middle level course(s) and/or a Summer bridging course.

In the era of globalization, business opportunities are inevitably increasing around the world. The School is committed to preparing students for the challenges in the international business environment. In view of this, a Global Immersion Programme will be held to provide students with opportunities to study and travel abroad, be exposed to the language of global business, engage with global issues and eventually become empowered global citizens. This programme is compulsory.

Maintained by: Lee Shau Kee School of Business & Administration( ba@ouhk.edu.hk )
Modified Date: Mar 11, 2019