BA (Hons) in New Music and Interactive Entertainment

Programme Outline

Programme Title	BA (Hons) in New Music and Interactive Entertainment
Programme Code	JSSU18 (For JUPAS) BAHNMIEJ1 (For Non-JUPAS Year 1 Entry) BAHNMIEJS (For Non-JUPAS Senior Year Entry)
Mode of Study	Full Time
Number of Credits	120 cru (4 Year Curriculum) 66~93 cru (Senior year Curriculum)
Normal Period of Study	4 years (4 Year Curriculum) 2~3 years (Senior year Curriculum)
SSSDP	Yes

Aims

This programme aims to provide students with in-depth education and professional training in New Music and Interactive Entertainment, proficiency in using various technologies to integrate, design, and create generative visual and motion arts, and intelligent sound and music. The graduates should be competent interactive entertainment designers and producers with expertise in entertainment experience enhancement through artistic visual and music creation, extended reality technology, and computational intelligence. The graduates should be capable of producing various scales of interactive entertainment artworks, from individual experiences to large-scale live performances. They should also have human-centric problem-solving skills to apply their competencies in various domains.

The programme was granted funding from the “Self-financing Post-secondary Education Fund Enhancement and Start-up Grant Scheme” of the Education Bureau to support its development and offering (ref. no.: ESGS/2122/APP-01).

Programme Intended Learning Outcomes (PILOs)

Upon completion of the programme, students should be able to:

(a)	Apply mathematics, programming, software tools, theories, and principles in the areas of new music and interactive entertainment artwork creation in a technical and artistic context.
(b)	Analyze problems critically and construct solutions based on human-centric design thinking, computational technologies, and visual art and music technologies.
(c)	Design and synthesize new music and interactive entertainment artworks professionally, creatively, and artistically by integrating and employing computational technologies.
(d)	Operate and evaluate new music and interactive entertainment development projects with efficient project management and appropriate methodology.
(e)	Classify, generalize, and apply the techniques and skillsets in integrating visual and music art practices for new music and interactive entertainment.

Programme Structure

Please click here to view the programme structure.

Career and Further Studies

Game developers, artists, programmers at tech companies like Tencent, TikTok, Alibaba, NetEase, Roblox China, etc. in Shenzhen and other cities. Tencent alone recruited over 7,000 fresh graduates in 2021.
Audio programmers, machine learning engineers, audio technologists at tech giants like Meta, Microsoft, Apple, etc. to develop music/audio products and services related to the metaverse.
Multimedia (sound and video) engineers and game developers at small and medium virtual production studios and game studios in Hong Kong.
Broadcast, sound and video technicians in media production houses. The overall employment in this area is projected to grow 21% from 2020 to 2030 in the US.
Unity developers, VR/AR researchers and developers at recognized research institutes like ASTRI and universities in Hong Kong. Over 100 such vacancies were listed on JobsDB in Feb 2022.
Positions related to sound/music and interactive media design, production, and management in the creative cultural industries.
Further studies in relevant taught postgraduate programmes locally or overseas, e.g. Master of Arts in Creative Industries and Cultural Assets (MACICAF) offered by the Department of Creative Arts, School of Arts and Social Sciences, Hong Kong Metropolitan University, MA/MSc in Music Technology, Creative Media, Arts Education, Art-Tech, etc from other Universities.

In summary, the career prospects are excellent for graduates, spanning interactive media development, sound/music production, creative cultural industries, and further studies. The programme equips graduates with knowledge and skills highly sought after by the industry.

Professional Recognition

While studying JSSU18/BAHNMIEJ, students who possess enough knowledge from NMIE courses about the Unity game engine can take Unity Certification exams and receive Unity Certified Associate or Unity Certified Professional. Upon graduation, students are eligible to apply for the memberships in the following professional bodies:

Association for Computing Machinery (ACM)
ACM SIGGRAPH
IEEE Computational Intelligence Society (CIS)
IEEE Computer Society
IEEE Society on Social Implications of Technology (SSIT)
Digital Games Research Association (DiGRA)
International Game Developers Association
International Society for Music Education (ISME)
Association For Electronic Music (AFEM)

Programme Website

For further information, please visit the programme website
https://www.hkmu.edu.hk/ca/nmie/

Admission Requirements

To be considered for admission to this programme, students shall have to satisfy the General Admission Requirements set by the Hong Kong Metropolitan University and the specific requirements of the programme.

There are no specific subject requirements for this programme.

For Senior Entry, please refer to Senior Entry Requirement and Non-JUPAS Local Application Procedures

Ms. LAU Sin Yee Berry

Assistant Academic Support Officer,
BFA (Hons) in Animation & Visual Effects
BA (Hons) in Computing & Interactive Entertainment

siyelau@hkmu.edu.hk

Programme Outline

Aims

Programme Intended Learning Outcomes (PILOs)

Programme Structure

Career and Further Studies

Professional Recognition

Programme Website

Admission Requirements

Programme Team

Dr. LAI Chi Fu William

Dr. Hui Tak Cheung Issac

Mr. LI Xiaoqiao

Mr. TIN Lai Man

Dr. WAN Chi Kwong Bruce

Mr. Chan Chun Ting Vincent

Mr. CHENG Pak Yeung

Mr. MA Ho Yin Felix

Ms. LAU Sin Yee Berry